Christian Hanson Strategic Direction & Design
Various Projects
About
Various Projects
About
Autograph
“When we sign our name, it means something.”
Midland
A Beautiful Fit.
Longo’s Private Label
Higher Standards on Every Shelf.
Staples
The Working and Learning Company.
Moosehead
The New Moosehead.
Essentials
Checkity, Check, Check, Check, Check.
Longo’s
The Highest Standards Are Family Standards.
MOXIES
A New Era of MOXIES.
The Fox & Fiddle
The Traditional Pub Identity Reimagined for Urban Life.
Source for Sports
We Fit Your Game.
Kensington Health
Giving New Meaning to Community Care.
FRIDAYS
Reinventing the FRIDAYS 360º Customer Experience.
Curato
Italy’s best.
Brim
Brim With Potential.
Longo’s Meal Kits
Cook-in is the New Take-out.
RMRKBL
Average is Over.
Black & McDonald
Make it Right.
MIller 64
Light Beer You Can Feel Better About.
Coors Peak
Coors Peak, the Naturally Great Beer.
Molson Montréal
Where Good Things Come Together.
Canadian Tire Private Label
Canvas, Frank, OE Plus, Yardworks.
Chartered Accountants of Ontario
We Want Your Brain.
Brandmarks
Various identities.
Christian Hanson
Strategic Direction
& Design
©2026